My portfolio. View it, then call me... ... call me a nerd. The internet is my passion. What really excites me about it is the idea that an individual can interact with advertising and messaging. It requires new thinking, about ways to engage users. Usability theory, streamlined interface design, search engine optimization--this is the stuff I dream about. Check out these four sites, and then call me, on my cell phone. :)
client
GCD, Inc.
notes
GCD Was creating a new community called Rockwell. Their unique selling point, was what they called "artist's tools" - the idea that homeowners can completely customize their home. Much of their branding focused around art, with their tagline being Life Imitating Art. I made the homepage look like framed images on a wall to tie in. I also created the “infinity” effect to provide a visual play on the “life imitating art” theme.
tech
HTML, CSS Layout, Flash Animated Homepage, ASP.
client
Intermountain Business Insurance
notes
IBI needed to stay competitive in their marketplace. They needed a website to effectively communicate to site visitors that they would be there to handle their client's needs. I created a homepage with compartments for various messaging. The main window, focusing on their tag line, "Don't worry, We've got it covered." IBI relies on their website as a main sales tool. IBI says much of their business is a result of their website.
The Division of Plastic Surgery was interested in attracting more cosmetic patients. Since this was a division of a hospital, a clinical look and feel needed to be maintained while still appealing to women. I created a space on the homepage for rotating splash graphics of women and how their procedures changed their lives to make it personal and emotional. I also created the "ask a doctor" feature to help generate leads.
